Off the top of your head, do you know how many financial accounts you have? Between checking and savings accounts, credit cards, loans, retirement plans, and payment apps, you might be spreading your money around more than ever before.
But what if you could keep more of your money in one place–and do your investing there, too?
At Heritage Valley, we’ve found a way to help you do just that. With the new Digital Investing feature from InvestiFi*, you have the opportunity to start investing in over 6,500 stocks and exchange-traded funds (ETFs) directly from your Heritage Valley checking or savings accounts. In other words, you can handle your investing and money management all from within online banking right where you already bank.
Here are a few reasons our new Digital Investing feature might make sense for you.
- No new platforms
When you want to start investing, you usually have to create an account on an unfamiliar website or install a new app on your phone. But when you trade using InvestiFi directly from your checking or savings account, it’s a lot easier. You can just log into online banking and go from there.
- Get started with a few clicks
It can be difficult to set up a new investment account. But when you select your checking or savings account as a source to fund trades, there are fewer steps to complete. Instead of setting up an account at a completely unrelated website and experiencing hassles and delays shifting your money around, you invest where you already do your online banking using InvestiFi’s embedded platform.
- Review your finances at a glance
It can be surprisingly easy to forget about your financial accounts, especially if you’ve got dozens of them. For example, it was estimated in a 2025 study by Capitalize that Americans had over $2 trillion in forgotten 401(k) accounts. But you don’t have to worry about forgetting where you put your money or your investments when you do your trading with InvestiFi.
You can simply log into online banking or your mobile app at any time to see what’s happening with your portfolio. There’s no need to switch from one app to another just to manage your day-to-day accounts.
- Avoid unvetted trading platforms
We get it—investing can be risky, especially with investing scams on the rise. More than one in five investors now say they’ve been victims of investment scams according to a study commissioned by InvestiFi.
So if you’re going to invest, why not go with a trusted partner? With our new Digital Investing tool, you get to skip the questionable apps and trade using InvestiFi, a trusted partner of a financial institution you already rely on.
- Start with as little as $1
Got a dollar to spare? When you use Digital Investing that’s all the money you need to get started. With just $1, you can start investing–even if you don’t have enough to buy a whole share of a stock. With fractional ownership, you can own a part of a stock without having to shell out potentially thousands of dollars.
One of the main reasons people don’t invest is because they think they need more money to begin. But now you don’t have to let that barrier stand in the way.
Investing is Now Available in Online Banking!
Figuring out where and how to buy and sell stocks or ETFs can be overwhelming. But when you invest within your digital banking experience, the process becomes more straightforward. Instead of having to research new platforms and dodge investment scammers, you can trade using InvestiFi, a company Heritage Valley has partnered with and we trust enough to include them in our online banking tools.
Log into Online Banking to get started today!
*Investment advisory services provided by AdvisiFi, LLC (“AdvisiFi”), an SEC-registered investment adviser. Registration does not imply a certain level of skill or training. Securities and brokerage products offered by InvestiFi Securities LLC (“InvestiFi Securities”) and RQD* Clearing LLC (“RQD”), SEC-registered broker-dealers and members FINRA/SIPC. AdvisiFi, InvestiFi Securities and RQD are not affiliates of Heritage Valley Federal Credit Union. Heritage Valley Federal Credit Union does not provide investment advisory or brokerage services, and nothing on this website should be considered an offer, solicitation of an offer, or advice to buy or sell securities or investment products or to open an investment account. Cash and securities held by RQD are (1) not insured by the FDIC, NCUA or other government agency, or by any private insurance offered in lieu of FDIC or NCUA coverage, (2) not guaranteed, (3) not Heritage Valley Federal Credit Union deposits or obligations, and (4) may lose value. Securities and investments offered by InvestiFi Securities involve risk, including possible loss of principal. Brokerage services are available only to residents of the United States and in jurisdictions where InvestiFi Securities is registered. Please visit [InvestiFi.com/legal] for applicable terms, conditions and important disclosures.
